Tallenne | Datan ytimessä | WiseNetwork Oy

Recording| Inside the data: what 100+ gyms know that others don't

Many gyms are still managed based on assumptions. Together with Aki Illikainen (GymPlus), we let the data speak — about equipment, behavior, safety, and the future of fitness analytics.

What if what you think you know about how your gym operates isn’t actually true?
Let the data speak for itself.

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Free Webinar

At the Core of Data

  • 60 minutes (45 min + 15 min Q&A)

  • Language: English

  • Speakers: Aki Illikainen (CEO & Co-founder, GymPlus) & Johannes Cavallin (COO, Product Delivery / WiseNetwork)

  • Includes: Recording + summary

Webinar Topics

  • Why member behavior changes during the summer — and how gyms should respond

  • What access control data reveals about membership misuse

  • How AI is starting to shape gym operations in real time

  • We’ll also discuss the unique characteristics of climbing and bouldering gyms




About GymPlus

GymPlus is a real-time analytics platform built by Finnish company Indoor Informatics.

Using edge devices and computer vision, GymPlus measures:

  • Occupancy

  • Equipment utilization

  • Access events

All data is processed locally:
✔ No video is sent to the cloud
✔ No faces are stored
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The platform is currently used in 100+ locations across Europe, from independent gyms to major chains.


About WiseNetwork​​​​​​​

WiseNetwork is a Finnish technology company building industry-specific business solutions for operators who want to run smarter, more connected businesses.

Our platform brings together everything from CRM and sales to payments, operations, and analytics—helping businesses replace fragmented systems with one unified solution.

In the fitness industry, we work closely with operators across Europe to support better decision-making, smoother daily operations, and stronger customer experiences.

At the core of everything we do is collaboration. Through what we call WiseNetworking, we bring together professionals from different fields to share insights, challenge assumptions, and continuously improve how the industry works.

This webinar is part of that mission.