Organizing festivals and other events
– one system, different needs
Whether it’s a corporate event, sports competition, trade fair, or festival, you need an efficient system to manage the big picture. WisePlatform Event is designed to simplify event production – from small gatherings to large-scale festivals.
One system is all you need
Are you using 7–10 different software tools every day? With WisePlatform Event, everything is in one system – replacing the need for separate solutions.
How to organize a festival smoothly? Case: Kouvolan Wiinijuhlat
Kouvolan Wiinijuhlat organized their event with the help of WisePlatform Event. Sales, marketing, and customer management were all handled within a single system, making every stage of the festival easier to manage.
Read the whole story |
By switching to WisePlatform Event, you can get rid of the jungle of different software.
Here are just some of the programs WisePlatform Event can replace:
Accounting, payroll, and bookkeeping software
Websites and cloud services
Ticket sales processing, service, delivery, and order fees
Newsletter services
Point-of-sale system
Survey tool
Online store
Access control and electronic locks
Electronic signing (e.g. Visma Sign)
Sales pipeline management (e.g. Pipedrive)
Event management (e.g. Lyyti)
Inventory management
Mobile application
Centralized customer data (e.g. HubSpot)
Integrations between systems (e.g. from POS to accounting)
Transaction fees (e.g. sales and purchase invoices, RFID tags)
+ Excels, Word documents, Post-it notes, and many other software tools
WisePlatform Event – a top-class management system for event organizers
✔ Tailored for festivals and other events – designed specifically to meet the diverse needs of event organizers
✔ Everything in one system – no more sticky notes, Excel sheets, or complex software stacks
✔ Own ticket shop – keep customer data in your own hands and use it for upselling and marketing
✔ Smart marketing – manage promotion before, during, and after the event (e.g. offer early bird tickets)
✔ ERP system and POS devices from the same provider – seamless compatibility guaranteed
WiseMarketing: Promote every stage of your event
- Create your materials just once – for example, when you build a new event landing page, it’s instantly ready to be shared across all your key communication channels: websites, newsletters, SMS messages, and the mobile app’s news feed and push notifications.
- Webshop and website – handle all your event’s sales and communications, from merchandise to banner advertising.
- Event calendar – an automatically updated calendar for your website. The system enables sending invitations, tracking registrations, and sending reminders.
- Email marketing – use ready-made content and target it to a precisely defined segment. Mailing lists update automatically, reducing errors and manual work.
- Survey forms – collect leads or measure customer satisfaction with surveys directly in the system.
- Mobile app – if you wish, you can use WiseApp at your event to share offers and information with push notifications, even during the event itself. Tickets are also conveniently available in the app.
WiseSales: Diverse opportunities for sales
- Customer segmentation – create different customer groups to reach the right people at the right time. By grouping customers, for example, according to their music preferences or ticket purchase history, marketing and communication can be targeted more effectively.
- POS system – with personalized views for different sales points. The POS application (WisePOS) runs on tablets and laptops as a point-of-sale system. It supports event organizers with real-time sales data monitoring, making inventory and resource management easier.
- Contract management – manage customer accounts, partnerships, and memberships. Signatures are handled through the electronic signing service WiseSign.
WiseEconomy: Financial management that supports your business
Sales directly into accounting – whether the sales come from a café, online shop, or your own ticket store, all revenue is collected in one place. Best of all, sales are transferred automatically into accounting, keeping information up to date without extra work.
Secure and simple purchase invoices – invoices are reviewed/approved securely, and payments are made with an individual authenticator ID. Once an invoice is approved, its details are instantly recorded in accounting.
Automated reminders – the system sends reminders for overdue payments, such as VIP packages and sponsorship fees.
Comprehensive revenue reporting – track income streams, such as ticket sales and merchandise, all from a single system.
WiseEvent: Tools for event organizers
Own ticket shop – no third-party middlemen or extra fees. Ticket revenue is transferred to your account in real time instead of waiting weeks. All ticket buyers are automatically added to the WiseEvent system, enabling targeted marketing for future events.
Event analytics – make better decisions with analytics! View key figures at a glance through dashboards and in-depth reports. For example, you can analyze which customer groups purchased early bird tickets, or how many participants from last year returned this year.
As our customer, you can also utilize our SEO services
- Search engine optimization (SEO) – we conduct a light keyword study, based on which we check the SEO titles and descriptions of your website, which are among the most important elements of search engine optimization. We then add any missing SEO titles or descriptions, or improve existing ones, based on the results of the keyword study.