WiseMarketing - Digital marketing solutions

Marketing communication tools: CRM, CMS, website, mobile application, newsletters, survey tool (questioinnaires, competitions, feedback forms) and event management in one handy solution.

WiseMarketing meets many needs

The role of e-marketing in corporate marketing has grown rapidly, and its importance will continue to be very high in the future. E-marketing benefits include excellent targeting and measurable results.

WiseMarketing includes all the latest e-marketing solutions that enable the company to build multichannel visibility around it. This versatile system will succeed in newsletters and data collection forms as well as invitations to organize the event and their management.

Multi-channel communication

With WiseNetwork system, all the marketing material will be created with one tool: WiseCMS (content management system) and published in to different marketing channels just by few clicks.

Material can be published in company website, intranet, newsletter, social media, mobile app and info TV. WiseMarketing solution also contains an event management tool for organizing events and meetings and a survey tool for creating questionnaires and other forms.

The whole marketing solution is controlled by WiseCRM (customer relationship management) which deliveres different levels of user righs for marketing tools and collects all the customer data to one location. By this operating model the customer data management and verification fills the reguirements of GDPR.

WiseMarketing is a part of productive whole

Marketing targeting utilizes information stored in the WiseCRM. Customer Information collected through marketing tools is automatically stored in the system. The most significant difference between other similar software is that all electronic marketing tools are in the same system and they work in connection with customer register and customer information, which are also located in the same system. Thanks to the article bank, it is easy to manage content and different communication channels from the same location.

All features are in the same system without any separate integration.

Marketing tools

  • WiseCMS – Content Management System
    • Multi-channel communication
    • WiseWebsite – company website controlled by WiseCMS
    • WiseIntra/Extranet - functions with WiseCRM - role management
    • WiseStorage – Internal media library for pictures and files
  • WiseCRM – Customer Relationship Management
    • Contact management: Companies and people – automated data collection
    • Activity management: To-do lists to support sales. Personal and team calendars
    • Role management: Specific user rights and read accesses for staff and partners
  • WiseMarketing – Digital marketing solutions
    • ​WiseMail – E-mails and newletters – content from WiseCMS
    • WiseApp – Mobile app – content and control from WiseCMS
    • WiseInfoTV – Guidance, info screens, commercials – content from WiseCMS
    • WiseEvent – Event management: invitations, communication, aftermarket
      • Payment solutions for paid events
    • WiseSurvey – Data collection: competitions, surveys, questionnaires, forms
    • WiseAD – Banner management